![\"isuppli_lcd\"](\"http:\/\/www.cis-nc.com\/wordpress\/wp-content\/uploads\/isuppli_lcd.jpg\" "\\"isuppli_lcd\\"")
11.17.2009 \u2014 For the first time since the fourth quarter of 2008, Samsung is ranked No. 1 in the LCD TV market, according to iSuppli.<\/p>\n11.17.2009 \u2014 For the first time since the fourth quarter of 2008, Samsung is ranked No. 1 in the LCD TV market, according to iSuppli.<\/p>\n
Samsung shipped 1.3 million LCDs in the United States in the third quarter of 2009 (July-Sept.) for a 16.8 percent share of the market.<\/p>\n
Samsung holds a 1.1 percentage point lead over Vizio, which sold 1.2 million LCDs for a 15.7 percent share of the market. Vizio was the top brand for the first two quarters of 2009.<\/p>\n
“Samsung is leading the LCD-TV industry’s adoption of LED backlighting technology,” says iSuppli principal analyst of TV systems Riddhi Patel. “The company has been marketing these sets intensely, attracting the interest of U.S. consumers.<\/p>\n
“Consumers like LED-backlit LCD-TVs because of their ultra-thin form factors. With Samsung cutting the prices of these sets aggressively, they now are becoming increasingly affordable for a larger number of U.S. consumers.”<\/p>\n
Overall, 7.9 million LCDs shipped in the quarter, up 8.3 percent from 7.3 million in the second quarter. According to iSuppli, Vizio remains the cumulative leader in LCD shipments for 2009.<\/p>\n
\u00a0LED-backlit TVs made up 3.7 percent of total LCD shipments in the U.S., according to iSuppli, which is up from 2.1 percent in the second quarter. Samsung began selling a 55-inch LED LCD in October for $2,650, while Vizio added 19- ($349.99) and 23-inch ($399.99) LED LCDs.<\/p>\n
Patel adds, “This low price point and minimal gap with CCFL sets represents a critical price threshold for LED-backlit sets, making them more acceptable to U.S. consumers.”<\/p>\n
\u00a0By Steve Crowe<\/p>\n
http:\/\/www.cepro.com\/article\/samsung_tops_vizio_as_lcd_tv_leader_in_q3_2009\/K15<\/a><\/p>\n